It is not uncommon for direct sellers to face several challenges on a daily basis. The most difficult obstacle direct sellers face is rejection. Hearing the word “no” multiple times can be extremely discouraging, but as we know, a smooth sea never made a skilled sailor. Thus, we must learn from these experiences and see what works and what doesn’t in order to move up in the direct selling business. Here are a few marketing “strategies” that you should avoid when it comes to selling your products or services:
1. Avoid cold calling. A cold call is what I like to call, “telephone spam.” This is where sellers call their potential customers/distributors when they least expect it. This marketing approach is not genuine and is a turn off to customers. It oftentimes puts people on the spot and makes them feel uncomfortable, putting a lot of pressure on them. Less than 1% of cold calls actually lead to a sale, so it is important to avoid this method when making a sale.
2. Avoid selling to people you don’t know. When it comes to making a sale, you are going to have much better luck if you already have a relationship with that potential customer/distributor. The beauty of the direct selling industry is that it pushes you out of your comfort zone and forces you to make friends. This is vital and will definitely increase your business because friends are there to support each other.
3. Avoid going door to door. This goes along with cold calling. Showing up to a stranger’s doorstep uninvited to pitch your product is the wrong way to go about a sale. It puts people on the spot and makes them feel uncomfortable, just like cold calling. As I previously mentioned, make friends before you pitch your sale. You must gain trust and rapport before putting financial pressure on an individual to buy your product.
Get started today and check out the possibilities of what the direct selling industry can do for you. To learn about the Team National opportunity, please visit www.saveandearnmore.com.